Pure Chemistry feature in Underlines

Lovely to be featured @underlines_magazine Thankyou for the support! 💛✨

‘Following in from the success of Pure Chemistry’s previous collections (kismet & Pure Rani) CEO Dimple Rani, has just launched a luxurious, romantic and colourful range of bespoke styles for the newlyweds’

Bralette sizes XS, S, M,L,XL
Briefs 8-16 / Nightwear Sizes S M L

DM or WhatsApp us to pre-order or book a consultation.⁠⁣⁠
+44 7513 553586

Lingerie Sari loungewear: @pure_chemistry
Hair and makeup: @ginibhogal
Jewellery: @maalalondon
Mehndi: @kvmendhi
Model: @skyeiysa
Location: @seven.hotel
Photography: @gndphotos
Editor in chief: @sonia_ullah
Creative Director: @mannisahota
Creative Styling: @vikas_r


We are participating in the Pop Up Bazaar Virtual Pop Up Event!

We are so excited to announce that we are participating in the Asian Weddings & Celebrations Virtual Pop Up Event on 27th & 28th February 2021! We would love to invite you to register FREE to attend the event and receive the directory of brands, with many of the independent businesses taking part offering amazing discounts for the event – it’s definitely not to be missed! Register to attend!


Brides make appointment with us! click on the link below for a Zoom Meeting where can go through all you bridal needs.


Look forward to your support!

Vogue India Wedding book x Pure Chemistry

Check out the latest issue of The Vogue Wedding Book 2019 @vogueindia with the charming @shahidkapoor voted @vogueindia man of the decade! & the stunning @mira.kapoor gracing the front cover 💞
Enjoy our special edit in this issue where we flaunt our designs & read more about our exciting Asian bridal collections.
With our delicate craftsmanship, bringing you the best sensual lingerie & saris that you won’t find any where else! We can’t get enough of the love we have received so far! Thank you all! .

You’re Invited! Pure Chemistry showcasing at Stylist Live 💗

We would love to invite you to attend the STYLIST LIVE  show on the 9th November 2018 to the 11th November 2018 at Olympia London where we will be showcasing amongst other fabulous brands 

   Please follow the link to stylist live!
For further information email us

 Friday 9th Nov    – 10:00 – 19:00
Saturday 10th Nov  – 10:00 – 19:00
Sunday 7th Nov – 10:00 – 18:00

Pure Chemistry exclusively at Divaluxe lounge at The Posh Rack

We would love to invite you to attend the Divaluxe Lounge at The Posh-Rack  on the 3rd November 2018 at The Hilton Park Lane, Mayfair, London where we will be showcasing amongst other fabulous brands. We will be previewing our stunning SS19 collection Kismet & debuting our stunning sari range. Please RSVP for your  exclusive invitation to events@purechemistrylingerie.com 

Saturday 3rd November 2018 –  11am -7pm

DivaLuxe Lounge is an event portfolio launched by Ritika Handa with an aim to enable fashion & lifestyle brands to grow with specifically curated events.

The PosH-RacK is a travelling Fashion & Lifestyle Trunk Show which brings you eclectic designers from various time zones curated by us for the season.


We would love to invite you to attend the Bridelux Asian Atelier show on the 6-7th October 2018 at The May Fair, London where we will be showcasing amongst other fabulous wedding brands Vera Wang • Oscar De La Renta • Vivienne Westwood • Rohit Bal and many more brandsWe will be showcasing our stunning SS19 collection Kismet.

Please go to www.bridelux.com/tickets/asian-atelier and use code PC25 for your exclusive 25% off ticket or you can RSVPevents@purechemistrylingerie.com 

A step away from your usual white and ivory, this unique collection uses the most exclusive fabrics in warming hues of gold, fiery reds & hot pinks offering an exciting point of difference to the bridal market. Hand finished with Swarovski crystals, each piece will become a cherished part of every bridal trousseau.Join us for champagne and treats at the Mayfair Hotel to view the collection. As seen in Vogue India, Khush Magazine, GQ, and many more publications! 



So excited and honoured to be featured in @vogueindia 

•W E D D I N G B O O K 2018 • So proud our @pure_chemistry bridal collection is included in this fabulous yearly issue ❤️
Brides-to-be, your ultimate how-to guide is here. The Vogue Wedding Book 2018 featuring Kangana Ranaut @taruntahiliani @pure_chemistry (@team_kangana_ranaut)
Photographed by Signe Vilstrup (@signe_vilstrup). Styled by Priyanka Kapadia (@priyanka86). Hair by Gabriel Georgiou (@georgiougabriel). Makeup by Sandhya Shekar (@sandhyashekar). Production: Divya Jagwani (@divyajagwani); Imran Khatri Productions (@ikp.insta). Floral decor by Afreen Wedding Services (@afreen.wedding.services